55% Sales Up in 2010 Victory Motorcycles

Polaris Industries has reported an increase in the total sales revenue by 55 percent of Victory Motorcycles on road sales figure generated 81.6 million $ for Polaris Industries in the year 2010. The overall sales recorded in the previous year were 52.8 million $. 2010 crated a history in the Victory Motorcycles book. Since 2007 this was the record sales for the Polaris Industries. The largest recorded sales were marked in 2003 with 70% sales.

Polaris industries recorded sales worth 147.1 million $ in the year 2010. With a record sales of $ 54.5 million for Victory Motorcycles in the fourth quarter of 2010.

Mr. Scott Wine Polaris Industries, chief executive officer commented that 2010 was a great year for Polaris. Polaris industries not only gained more customers and income but also succeeded in positioning the company for long term and also were able to apply the long term strategy designed by Polaris management in the market. Victory Motorcycles has managed to grab other loyal customers from competitor companies and is looking forward for more business in the coming year.  Victory Motorcycles is planning to launch more motorcycles this year after looking at the record sales. Victory motorcycles have managed to increase the number of authorized dealers in all major towns. Victory motorcycles good after sales service is one of the key players that led to the increase in the overall sales of Victory Motorcycles. Victor motorcycles the comfort and luxury of custom made bikes though it doesn’t manufactures custom made bikes. All these bikes are efficient and also have advanced and distinct looks than any other bikes in town. Majority of Victory Motorcycles are equipped with dual exhausts pipe for clear emission and better performance. Besides, all the bikes posses a very integrated and dynamic engine which makes these bikes class apart.

Victory Motorcycles has managed to attract huge consumer base in the North American market during the year 2010. Polaris reported huge demand for its Cross Roads models.

2010 fourth quarter reported 20.6 million $ worth sales. This was an 8 percent increase compared to the previous year sales of the year 2009 which itself speak about this brand and the performance of its bikes.